Livelii

After receiving recognition from Top Dawg Ent , it came as no surprise when she signed to the label in 2013. By 2014, Sza released her debut ep titled "Z" which ultimately established her core fan base. Calmly making headlines with her features and the recent single Love Galore which features Travis Scott, Sza stirred up enough buzz for her mainstream debut. By first promoting the album CTRL on her Instagram with a tattoo, Sza created a trend, while many of her loyal fans follow the tattoo art. With the release of Love Galore, fans and audiences that listened to "Z" can instantly hear the difference in the albums. CTRL is definitely an attempt to appeal to the mainstream audience, but Sza does a good job doing it. Labeled as a conscious neo soul singer, Sza challenges her vocal dynamics, while implementing relatable and common topics in the lyrics. If anyone thought she wasn't sexy before, than you know that she is now. CTRL is about sex, relationships, an...

Let's call the release of Ab soul's latest album Do What Thou Wilt "the return of Ab Soul." Here's a run down of why hip hop heads have said that Ab Soul disappeared, when he was once compared to Kendrick Lamar. Ok, in 2011 Kendrick released the classic album Section 80 which ultimately created the hype for his 2012 classic mainstream album Good Kid Maad City . Before Kendrick released GKMC , Ab Soul dropped the classic album Control System which everyone who knew of Section 80 loved and compared the two. During this time frame TDE was developing fans of the masses because of the lyrical content yet fun party vibe in their music. In the beginning of 2012 Schoolboy Q released Habits & Contradictions which also helped develop TDE's core audience. Ab Soul's release gained him the attention from both Kendrick and Schoolboy fans. Now how did Ab soul get lost in the sauce? Well after Kendrick's GKMC exploded he dominated the entire 2013 year, br...

The RIAA announced yesterday that streaming will now be included upon determining album sales, making Kendrick Lamar's To Pimp a Butterfly , Big Sean's Dark Sky Paradise , and The Weekend's Beauty Behind the Madness all certified platinum. TDE CEO responds via Twitter "we don't stand behind the RIAA BS" and I agree. For those of you who don't know, originally in order to qualify as having a platinum selling album, 1 million units need to be sold. A number of streams on an album are no where similar to how many physical copies are bought. T he RIAA says 1,500 song or video streams will be equivalent to ten track sales or one album sale. Streaming is free for the user there for if one person is a Kendrick listener, that one person could possibly stream the album at the least 365 times in one year without costing them a cent. Now if that same person bought the album the odds of them repurchasing the same album are slim to none. Mathematically if about ...

One word #dope, I love the beat and the vocals are perfect. “Smile” makes you want to smile; smoke, and ride, smile has a very smooth natural sound. Nice start for the year TDE with Kendrick's new song “Untitled 2” that he premiered on Jimmy Fallon, and Absoul's House of Sin.